Universal Music India

Universal Music India is the Indian music company and label operation of Universal Music Group (UMG). Its official YouTube channel serves as a destination for Indian music releases, featuring Hindi songs, official music videos, Bollywood music, independent/non-film releases, lyric videos and music compilations. UMG lists Universal Music India alongside its Indian labels and brands including VYRL Originals, Def Jam India, VYRL Punjabi, VYRL Haryanvi and VYRL Bhojpuri. Creator/Organization: Universal Music India Parent Organization: Universal Music Group (UMG) Profession: Record Label · Music Company · Music Publisher & Distributor Known for: Indian Music · Hindi Songs · VYRL Originals · Bollywood & Non-Film Music Content focus: Hindi Music · Indian Pop · Bollywood Music · Independent Music · Romantic Songs · Music Artists · Film Soundtracks Content format: Official Music Videos · Lyric Videos · Songs · Music Compilations · Playlists · Shorts · New Releases Language: Hindi · English · Indian regional languages Based in / From: Mumbai, Maharashtra, India Notable work: VYRL Originals · Indian non-film music · Artist development · Hindi and regional music releases; Universal Music India launched VYRL Originals in 2018 as a dedicated Indian non-film label. YouTube channel: Universal Music India (@UniversalMusicIndiaOfficial) — Verified Audience: Listeners interested in Hindi music, Bollywood songs, Indian pop, independent artists and contemporary Indian music Instagram: instagram.com/VYRLOriginals Facebook: facebook.com/VYRLOriginals X: x.com/VYRLOriginals What does Universal Music India post on YouTube? Universal Music India posts official Hindi and Indian music videos, new songs, Bollywood releases, independent/non-film music, lyric videos, compilations and Shorts from Indian artists and film soundtracks.